Rāwaru — Youth Cotton Crew Neck T-Shirt

Rāwaru. The blue cod. One of Rakiura's most iconic fish — and one of its most fiercely protected.

In the waters around Stewart Island, rāwaru is a strictly managed species. Catch limits. Closed seasons. Careful stewardship. Because the people who know these waters understand that what you take today determines what's left tomorrow. The sea gives — but only if you respect the rules that keep it giving.

This tee is for the youth who are already learning that lesson. The ones who understand that some things are worth protecting. That limits exist for a reason. That caring about the right things — quietly, consistently — is how you make sure there's still something worth caring about.

Island steady. World ready. 🌊

🧵 Fabric & Construction

• 100% combed and ring-spun cotton
• Heather colours: 52% combed and ring-spun cotton, 48% polyester
• Athletic Heather: 90% combed and ring-spun cotton, 10% polyester
• Fabric weight: 4.2 oz./yd.² (142 g/m²)
• Pre-shrunk | Relaxed unisex fit | Side-seamed construction
• Print method: Flex (chest & back)
• Blank product sourced from Nicaragua, the US, Guatemala, or Honduras
• Age restrictions: For children | EU Warranty: 2 years

A note on the print

This design is applied using flex print — a heat-transfer method that sits on the surface of the fabric. The colours are vivid and sharp. To keep it looking its best, wash inside out on a cool, gentle cycle and never tumble dry. With the right care, it will last.

Care
Treat it well and it will last. Cool wash. Dry in the shade. No dryer — the island air does it better anyway.

🌊 The EASTERLY Promise

Every EASTERLY piece is made when you order it. Not mass produced. Not sitting in a warehouse. Made for you, in your size, right now.

This is not fast fashion. EASTERLY exists for the ones who wear their values — quietly, confidently, without needing the world to notice.

Every design is rooted in Rakiura — Stewart Island, New Zealand. One of the most remote inhabited islands on earth. The designs don't come from a mood board. They come from the land, the sea, the creatures, and the people who call this place home. Designed by EASTERLY. Made by skilled hands offshore.

When you wear EASTERLY, you're not just wearing a garment. You're carrying something real.

We light the beacon for Rakiura.
EASTERLY's mission is to direct the tribe — to shine a light on the people, the causes, and the guardians of Rakiura who need support. When you wear EASTERLY, you join that tribe. And the tribe gives back.

📖 Read our story → https://www.easterly.kiwi/pages/our-story
🏴 Know what we stand for → https://www.easterly.kiwi/pages/the-easterly-declaration
🤝 Choose who you want to help → https://www.easterly.kiwi/pages/our-island-our-people
🧭 Discover what our Icon means → https://www.easterly.kiwi/pages/icon

And hey — are you OK? 🌊 → https://www.easterly.kiwi/pages/are-you-ok

No hanger tags. Just the garment and the story.
The story is from Rakiura. No tag could compete.

Made to order. Not made for landfill.
Every EASTERLY piece is made when you order it. No overstock. No waste. No excess sitting in a warehouse. Just your piece, made for you.

Don't expect perfect apparel. Only expect unique.

There could be wonky stitching. There could be slight fading. There could be residue or pilling. There could be all sorts. And that — that's the intriguing part. That's what makes it yours and no one else's.

Wabi-Sabi. 🌿

📏 Size Guide

Please measure yourself carefully before ordering — we recommend measuring at least twice (honestly, four times wouldn't hurt!). Because every EASTERLY piece is made to order, we're unable to offer exchanges for sizing errors. When in doubt — size up.

Product measurements may vary by up to 1" (2.5 cm).

In compliance with the General Product Safety Regulation (GPSR), this product is manufactured by EASTERLY LIMITED (hello@easterly.kiwi | 6 Petersons Hill Road, 9818, Stewart Island, New Zealand) and represented in the EU by SINDEN VENTURES LIMITED (Markou Evgenikou 11, Mesa Geitonia, 4002, Limassol, Cyprus | gpsr@sindenventures.com). All consumer products meet EU safety standards.