{"product_id":"born-wild-premium-hoodie-easterly-nz","title":"Born Wild | Premium Hoodie | DTG + Embroidery | EASTERLY NZ","description":"\u003cp\u003e\u003cstrong\u003eA shark came for it.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe ocean left its mark. And we made sure it wasn't forgotten.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eZane came home from work the way he always does — with deep respect for Rakiura and everything she offers up. The island speaks to those who listen. That day, she had left something extraordinary at the water's edge. A fur seal flipper. Taken by a shark. Found floating. Carried home with the reverence it deserved.\u003c\/p\u003e\n\u003cp\u003eHe came into the kitchen while I was washing dishes. Came in for a kiss. And then — gently, jokingly — touched my arm with it.\u003c\/p\u003e\n\u003cp\u003eI had no idea what it was.\u003c\/p\u003e\n\u003cp\u003eThen I did.\u003c\/p\u003e\n\u003cp\u003eWe laughed. It was a little gross. It was a little incredible. And somewhere in that moment — between the laughter and the realisation — I felt something shift. This creature had lived wild. Died wild. At the hands of nature, in the deep, the way things do down here.\u003c\/p\u003e\n\u003cp\u003eIt deserved more than the tide.\u003c\/p\u003e\n\u003cp\u003eSo I pressed it into Indian ink. Laid it on paper. And the print that came back was extraordinary — the softness of the skin, the lines running the length of the flipper, the bone structure beneath, the web between the digits. A life, pressed into ink. A map of something that was fully, completely, unapologetically alive.\u003c\/p\u003e\n\u003cp\u003eThe original print found its way to the Rakiura Art Gallery — where it stopped people in their tracks. A talking piece. A question mark. A conversation about wildness, nature, and what it means to live at the edge of the world.\u003c\/p\u003e\n\u003cp\u003eNow it lives on this hoodie. Worn by the ones who understand.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eborn wild, die wild.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eThat's not just what happened to the seal. That's the vow. Wear it like you mean it. 🌊\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eThis is a Premium Hoodie\u003c\/strong\u003e — soft cotton face, brushed fleece inside. Built for the island wind and the long walk home.\u003c\/p\u003e\n\u003cp\u003eThe flipper print is applied directly to the fabric using DTG (Direct to Garment) printing — front chest. The EASTERLY wordmark and a small piece of Rakiura seaweed are embroidered onto the sleeves. The ocean is literally all over this garment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% cotton face | 65% ring-spun cotton, 35% polyester | Front pouch pocket | 3-panel hood | Flat drawstrings | Blank sourced from Pakistan\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrint method:\u003c\/strong\u003e DTG — chest and back | Sleeve detail: Embroidery\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cool wash. Dry in the shade. No dryer — the island air does it better anyway.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e⚠️ \u003cstrong\u003eThis hoodie runs small. Measure yourself carefully — we recommend at least three times. When in doubt, size up. Because every EASTERLY piece is made to order, we cannot offer exchanges for sizing errors.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e📏 Size Guide\u003c\/h2\u003e\n\u003cp\u003ePlease measure yourself carefully before ordering. Because every EASTERLY piece is made to order, we are unable to offer exchanges for sizing errors. When in doubt — size up.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0634\/7358\/2134\/files\/Image_1_ede20c8c-86ed-43be-aac5-daa6137825d7.jpg?v=1785362942\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eSIZE\u003c\/th\u003e\n\u003cth\u003eLENGTH (cm)\u003c\/th\u003e\n\u003cth\u003eWIDTH (cm)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e68.6\u003c\/td\u003e\n\u003ctd\u003e50.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e71\u003c\/td\u003e\n\u003ctd\u003e53.3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e73.7\u003c\/td\u003e\n\u003ctd\u003e58.4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e76.2\u003c\/td\u003e\n\u003ctd\u003e63.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e78.7\u003c\/td\u003e\n\u003ctd\u003e67.3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e81.3\u003c\/td\u003e\n\u003ctd\u003e71\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cem\u003eProduct measurements may vary by up to 2\" (5 cm).\u003c\/em\u003e\u003c\/p\u003e","brand":"EASTERLY","offers":[{"title":"S","offer_id":47022506311734,"sku":"4163210_10774","price":245.0,"currency_code":"NZD","in_stock":true},{"title":"M","offer_id":47022506344502,"sku":"4163210_10775","price":245.0,"currency_code":"NZD","in_stock":true},{"title":"L","offer_id":47022506377270,"sku":"4163210_10776","price":245.0,"currency_code":"NZD","in_stock":true},{"title":"XL","offer_id":47022506410038,"sku":"4163210_10777","price":245.0,"currency_code":"NZD","in_stock":true},{"title":"2XL","offer_id":47022506442806,"sku":"4163210_10778","price":245.0,"currency_code":"NZD","in_stock":true},{"title":"3XL","offer_id":47022506475574,"sku":"4163210_13421","price":245.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/7358\/2134\/files\/unisex-premium-pullover-hoodie-white-front-6a6a79450b3e3.jpg?v=1785362768","url":"https:\/\/www.easterly.kiwi\/products\/born-wild-premium-hoodie-easterly-nz","provider":"EASTERLY","version":"1.0","type":"link"}